Google places issues caused by Moving locations

Moving from one office to another usually presents many problems that are stressful and time wasters. You have to set aside time for preparing your office and the hours it will take for your employees to complete this process as well as the lost revenue. You also have to deal with hiring a moving company and the logistics of relocating your belongings out of and into your new office. As if these issues did cause enough problems for your business you need understand one more big moving related problem: your online profile with google maps/places.

Google maps for non business people is one of the best online marketing resources for businesses that provide goods or services to a local area. If you google and type in “Atlanta moving companies” you will see results for companies that also show up on a map represented by “pins” with letters “A” through “G”. These results are free for the business and google enables the business to log into these listings and make changes.

How can this relate to moving and the problems caused by moving you may Ask? Well you have to understand that “google’ at it’s core is just a bunch of programed computers asked to preform certain tasks and provide information to it’s users. Moving offices and changing your location becomes a problem to the business because google really does not know who to trust. Will google believe you the company word that you have moved and your new address is at the location you state it is or will google think you have simply changed your address in your google account to fool google (and business do try to trick google all the time)? Or will google trust another companies definition for where you are located? Remember google does not “think” it just a bunch of machines. Who do you think google will believe a more a highly ranked web information provider who is linked to by thousands or even millions of other web sites or you a company with a few hundred back links to it? You are correct google trusts the the web site with all the back links and lots of authority.

If moving to a new address it is very important to understand who the “big” and trusted data providers are and make sure to change the location information with them at about the same time as you do with google. I say change at about the same time because they won’t always change the information as soon as you tell them it is wrong it usually takes weeks and even months to change. If you decide not to go through with changing your address at all the major data providers that feed information to google and only change your location information at google itself and your own website then be hold on for some very ruff sailing. You will likely see your business displaying the proper address in your google places/ maps profile page with the actual location on the map not matching. You see even if you told google I moved over to a new location google wants to see that same information from it’s other trusted information providers also. If google sees that you told them you moved but the other trusted data providers say you you did not move then guess what google think?s You have not moved. Bottom line when moving your office you need to spend a lot of hours updating the majority of online information providers in order for your office to show up correctly in google and avoid major issues.

If you plan and put the time in prior to your move you can have a controlled and some what smooth transition or you can skip the planing faze and spend days, weeks or even months trying to get all your information corrected after a move.

Before you consider moving make sure to call 1866U-Moving your source for Dunwoody movers